Public Speaking Tips

FAQ: Are good presentations really important to my bottom line?

Ask yourself these questions: How much potential business, in dollars, might you lose if you botch your next sales presentation? What will it cost if your employees don’t get the message about an important new policy the first time? What are the potential revenues you could see from a new product getting to market, if only your Product Development people could impress Marketing with their vision?

The problem is that most people don't take the time or effort to quantify their presentations this way, and end up wasting the incredible opportunity you have when you can assemble people in a room to listen to your pitch.  

“You’re losing out if you don’t do it right." says Jay Turo, managing director of Mayfair Associates, a Los Angeles investment bank. "Anything less than the ‘wow’ factor will not reach your investors, internal audiences, or anyone else you’re trying to reach these days.” 

To read more about the value of always putting your best foot forward when given the opportunity to present, check out a host of great public speaking articles by Cliff Atkinson, MBA, an instructor, speaker and presentation media expert at sociablemedia.com.

While public speaking, almost anyone can minimize the fear factor through proper use of the presentation skills we teach: eye contact, gestures, and voice, coupled with proper presentation design. And instead of allowing public speaking to be a source of anxiety, presenters become more interesting and passionate speakers in the process.